Posts tagged “Colour”

Yep - I can 100% claim this title, here's why...Back in the late 80's/early 90's I worked as a designer for printed textiles. 
We produced artwork for many of the High St retailers including Miss Selfridge, Oasis, Burtons, Dorothy Perkins, Marks & Spencer, BHS, Littlewoods, Monsoon and Next. 
 
They would bring in samples of the colours they wanted to use and we had to mix them with paint to Pantone reference accuracy. 
 
Sometimes it might take all day to get the hues just right; adding a pin prick of colour on the tip of your brush at a time until it was perfect. 
 
Give me a few tubes of colours and black and white and I could mix them by eye to match anything. These days it's all done by technology. 
 
So, this is what sets me apart from your usual franchise type colour analysis people. I know what actually makes up the cool and warm versions of colours and have a real depth of knowledge I'm not just following a manual. 
 
 
It’s a well known fact that we are judged by our appearance, this extends across all of your branding; in business especially, assumptions can be made on your level of success 
This is the story of Holistic Helen, she’s such a lovely, soulful lady who is very heart centred and likes to help her clients feel really special. 
She uses massage therapy and has an interest in organic skin care products. She wants to convey a calm, professional, caring, natural feel around her business message. 
 
A while ago, when she set up in business she got some business cards made. She didn't have much spare cash so went on one of those websites that has low cost printing and you design your own cards using their templates.  
 
Brilliant! She loves red and orange, they’re her favourite colours and there's a lovely template with a flower on it. She clicked edit and cracked on. It's miles cheaper to buy a lot and she'll be handing your cards out like Smarties because everyone in the world will want to know about her business... 5000, red and orange business cards arrive... 
 
She has a uniform for her business. It's massage therapy and she need to be comfortable, have ease of movement and for it not to show oil marks. Black is practical and easy to get cheap stuff from anywhere -perfect solution. 
Do you ever look in your wardrobe, that is stuffed full of clothes, and think that you have nothing to wear? Why is that? 
 
Confession time...My name is Lisa and I love colour. Like, properly love it.  
Here's me on the sofa - fast forward to around 18 minutes in to here me chatting about my 21 Day Style Challenge 
Quick clip of me chatting about colour analysis on the telly 
Watch the video to learn about the second step of my 5 step workshop. 
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